Our Indian society, its cultural norms and attitude per say has always reflected the patriarchal thought process. Sometimes I think it is a sheer oxymoron that we personify the Indian nation as a female while the societal hierarchy system is predominantly male. However, I would definitely agree with current chorus that the Indian society imbalance is changing. But the larger question is, has that anyway changed the thinking of general mass? It could be “yes” and “no” at the same time.
Parenting is the art of understanding unspoken words. This is the basic learning I have got seeing the newly crowned parents in my family and friend's circle. There is so much that babies say through their actions to communicate. All that parents wish is the ability to decipher that communication and keep their babies happy.
In the process of early stage nurturing, dresses and diaper play an important role. So often, these are the reason for babies being cranky and crying all the time. A cloth diaper or wet diaper, harsh to the baby’s skin adds to their irritation if the dress is already prickly. If they could, they would just take off and throw away such diaper and dresses. However, they cannot. In such moments parents need to understand their babies’ irritation and act accordingly.
I live with three generations of mothers – my grandma, my mother and my sisters. Each of them have their nuances of nurturing their baby. So, when I thought to write for “Blog for Pampers #SoftestForBabySkin” I decided to Google all three of them.
The answers were many. However, I decided to consolidate and present to you top five of my learnings on protecting the soft skin of a baby.
Every time there is a festive season around the corner, we find the corporate world vying to increase sales. One effective way has been television (TV) advertisements (ads) for them.
Cometh the festivals, cometh the emotional ads.
This strategy has certainly worked for years now. With our generation getting closer in the virtual network and apart in the real world, has given advertising minds the required fodder for such ads. So many us are away from home and crave to be near our dear ones, mostly during the festive season. These ads cleverly play with emotions at the right time. Most of us feel the essence of the ads. I do not know how many such leads are converted into sales for the companies. However, many do give their home a call.
When I heard about the Kissanpur – Real Joy of Togetherness initiative video, I thought this was again one such festival strategy. It is true, I was biased by the trend. However, on seeing the video I learnt it is not a festival targeting emotional ad. It is an ad showing us the reflection of what we have become as humans and as a society. This thought being propagated by a brand that is a household name in India will definitely have a larger impact. The video strongly stands by what @KissanIndia believes in - 'We taste good, we look good and we do good'
When I participated in the Tornado Giveaway II this August, organized by The Book Club, it was all for the excitement. It was via a fellow blogger, Shantala @ Shanaya Tales that I got to know about this Giveaway. I was certain it would be a mammoth experience to learn about over 900 books from 80 authors. The process was simple. Follow the authors, tweet about their books and register in the Rafflecopter. The books in the list were remarkable. Therefore, tweeting and spreading the word was more out of interest than task compulsion of the Giveaway.
